Profit Margin Formula:
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Profit margin is a financial metric that shows what percentage of sales revenue turns into profit after accounting for the cost of goods sold. It's a key indicator of a company's financial health and pricing strategy.
The calculator uses the profit margin formula:
Where:
Explanation: The formula calculates what portion of each dollar in revenue remains as profit after accounting for production costs.
Details: Profit margin helps businesses evaluate pricing strategies, control costs, compare performance with industry peers, and make informed financial decisions. Higher margins generally indicate more profitable operations.
Tips: Enter sales revenue and cost of goods sold in dollars. Both values must be positive numbers, and revenue should be greater than zero.
Q1: What's a good profit margin?
A: This varies by industry. Generally, 10-20% is good, but some industries (like software) can have much higher margins while others (like grocery) operate on thin margins.
Q2: What's the difference between gross and net profit margin?
A: Gross profit margin (calculated here) only considers cost of goods sold. Net profit margin accounts for all expenses, taxes, and interest.
Q3: Can profit margin be negative?
A: Yes, if costs exceed revenue. This indicates the business is losing money on each sale.
Q4: How often should I calculate profit margin?
A: Businesses should track it regularly (monthly or quarterly) to monitor financial health and spot trends.
Q5: Does higher revenue always mean higher profit margin?
A: Not necessarily. Higher sales might come from lower prices that reduce margins. Volume and margin must be balanced.